Tom Malkin is the Enterprise Information Management Practice Lead at NorthStar Solutions Group (NorthStar), and has over 30 years of experience in devising innovative business solutions for Fortune 500 and mid-sized companies across a range of industries.

 

A pioneer in Social Media Intelligence since the field's inception, Tom has transformed how organizations of various sizes and sectors incorporate social media insights into their traditional research methods. His groundbreaking work has garnered extensive industry recognition. He received a “Great Mind Award” from the Advertising Research Foundation (ARF) in 2009 for innovatively integrating social media intelligence with traditional qualitative and quantitative research; was awarded a "First Patent Application Invention Achievement Award" from IBM in 2014 for creating efficiencies in extracting intelligence from social media; and was named an “Insider 50 Global Winner” by the Social Intelligence Lab in 2024, celebrated as one of the most influential global leaders shaping the future of social intelligence.

 

Fun Fact: Years ago, Tom was a USPTA-certified tennis professional. He continues to share his passion for tennis by competing in local and national Father-Son tournaments with his son.